Hi, ich bin Anja.
Social-Media-Expertin,
Journalistin und Tausendsassa.
© Anja Drechsler, Salzburg 2025
bonjour.
I’m a social media expert, online journalist and content creator with a focus on climate and sustainable living. Currently I’m based in Salzburg and Vienna.
My degrees – a bachelor in Journalism and Communication Science as well as a Master in Media Design – have given me the toolset turn my creativity into a rewarding career.
Telling compelling stories and creating engaging content is what I do best. I’m constantly coming up with new ideas, solutions or projects.
At the same time, I thrive on research and careful planning to make sure everything runs as smoothly as possible.
work & skills
Close to ten years of professional experience in social media have led me to focus on the positive impact these platforms can have on society, while not shying away from examining the ugly sides.
For almost five years, I have specialized in social media journalism—combining my talent for creative storytelling with accurate reporting and journalistic diligence to deliver the day’s most important news to young audiences through engaging content
I’ve led social media teams, produced award-winning video formats, and worked at some of Austria’s biggest media houses.
Most recently, I served as Head of Social Media at the daily newspaper Die Presse, where I was also part of the climate and environment department and one of the hosts of the climate podcast Der letzte Aufguss.
Currently open to work! If you know of any open positions matching my profile or if you have any further questions please feel free to
email me!
